A Branded Website Can Take Your Business to the Next Level
What Does Your Online Presence Say About You?
Work with us to get a thoughtfully-designed, branded website for your business.
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Why Do You Need a Branded Website for Your Business?
1. Help Leads Get to Know You. Over 38% of users judge a business’ website based on its initial appearance. Your website should quickly and effectively communicate the essential facets of your company that potential leads need to know. Users should get information about you, your values, what differentiates you from your competitors, and what a user’s next steps should be to work with you.
2. Drive Leads Down Your Sales Funnel. Website conversions increase by as much as 33% with consistent branding across your website. That makes it a crucial opportunity to turn leads into conversions. Our branded websites feature intentionally-placed call-to-action buttons for maximum conversion.
3. Establish Your Online Presence. Without a web presence, you risk losing up to 62% of potential customers to your competitors. A branded website helps you build credibility and increase organic traffic. With our SEO techniques, you can outrank your competitors and appear on the first page of Google’s search results.
How Does a Well-Designed, Branded Website Impact Your Bottom Line?
In the highly competitive digital landscape, it’s crucial to have a branded website. It enable you to effectively communicate with your target audience, differentiate yourself from competitors, and rank high on search engine results pages.
Download our free informative guide to find out how a branded website can take your business to the next level and grow your sales.
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Advanced Branding and Website Concepts Explained
Why Focus on Branding
Many businesses underestimate how important the various aspects of branding are for their success. From the color scheme and font to logo placement, layout, and messaging, every feature of your website plays a role in converting leads to sales. At 714Web, we intentionally and thoughtfully design your entire website using proven psychological principles to push leads toward conversion.
The Benefits of Psychologically-Driven Conversion Content
Our team creates website content that relies on certain psychological principles which encourage users to follow the CTA. These use of these principles demonstrates social proof, creates a sense of urgency with exclusive offers, provides value with free resources, and offers personalized content to meet your needs.
Why Emphasize Call to Action
Everything on your website should focus on moving leads down your sales funnel. Well-designed and compelling calls-to-action (CTAs) streamline the customer journey and are easy to use. CTAs should capture users’ attention, create a sense of urgency or value, and demonstrate how users can move forward with your business.
The Importance of Social Proof
Social proof creates a sense of trust and credibility for your business. Highlighting testimonials and reviews on your business website demonstrates that your services have been tried, tested, and positively received by clients. Additionally, you can benefit from social validation since people often follow the actions and decisions of others.
A Branded Website Is Your Most Powerful First Impression.
Work with 714WEB to Create a New Online Presence or Revamp Your Current Website.
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FAQs
Leading with a professional, well-developed website helps your business stand out from the competition. It also builds a memorable online experience for your potential customers. A strong website shows clients everything they need to know in the simplest format possible. They can easily scan and retain the most important information while deciding whether or not to contact you.
Once the discovery process is complete (1-4 weeks depending on the number of meetings needed to develop a website blueprint), a new branding package and website can generally be finished within 4-6 weeks.
If you are considering a new website project, you have two central questions to answer: What do you need from your website? What purpose do you need it to serve?
Once you have answered those questions, you need to determine if your current website is meeting your purpose. For example, is it generating you new potential customers on a regular basis?
Yes. Every website project we work on at 714WEB is optimized for desktop, mobile, and tablet screens.
At 714WEB, we customize an online marketing strategy for you based on an important discovery process called the Maverick System. This is a series of meetings and interviews designed to determine exactly what you need to accomplish with your website and how we can ensure that happens.
In these meetings, we will discuss your budget considerations and tell you what we can accomplish within your parameters. Your proposal will include a clear price from the beginning, and we never tack on additional costs unless they’re approved and added to your scope of work.